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Innovation Management Theoretical Report - A how to guide
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Despite the intangible essence of innovation—rooted in the generation of ideas and their transformation into tangible, beneficial products or services—the essay contends that innovation can, in fact, be managed and nurtured. It posits that through specific managerial competencies, the elusive process of innovation can be effectively guided and promoted within organizations.
Prepared by: Marlon Holloway (April 2023)
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